App Glossary of Terms

Application Description - This description is presented to customers viewing your App in the App Store.

Application Icon - Displayed on a device’s Home screen and in the App Store.

Application Name - The Application Name that appears in the App store.

Application URL - The website for users to get more information about the application or your publication. This field is not required but is highly recommended for a good customer experience.

Animated link drawing and hiding - Similar to the digital edition, any links on a given page will highlight, then fade away when flipped to.

Auto-Renewable subscription - Product that allows the user to purchase in-app content for a set duration of time. At the end of that duration the subscription will renew itself, unless the user opts out. To access purchased content on multiple devices or platforms, it is strongly recommened that the user creates login credentials upon purchase.

Background Graphic - Used when loading the Cover Gallery within the Android app. When the system launches an application, it temporarily displays this static image on the screen. The purpose of this graphic is to give the user immediate feedback that the application launched, but it also gives your application time to initialize itself and prepare its initial set of views for display. Once your application is ready to run, the system removes the image and displays your application’s windows and views.

Contextual Menu - Menu overlays page content. Applies to Contents, Advertisers, and Menu features.

Cover gallery/Hub - Displays cover thumbs of current and archived issues.

Daily Issue Refresh - Refresh no longer requires close/open action. App automatically refreshes daily due to iOS multitasking feature.

Desktop Name - Appears as the label underneath the App icon on your device.

Issue Download - Download issues to your device for viewing them offline.

External Video Display Support - (PRELIMINARY) Initial development for the ability to connect the iPad to an external display. iPad only.

Feature Graphic - Used in the Feature Section of the Android App Store.

High Resolution Application Icon - Displayed in the Android App Store.

Hot sides - Touch navigation located on the left and right side of each page (portrait mode) or spread (landscape mode).

In App Purchases - Feature available for use by publishers that wish to sell content within their app without redirecting users to an external site for purchase transactions. This feature is available in the Apple, Amazon and Google markets. In the Apple environment, there can be no button or link within the app directing users to an external website that sells subscriptions.

App Ticker - Feature that is added to the cover gallery and above issue toolbar. This feature can display hyperlinked or plain text.

Interstitial Ad - A popup page that links to an advertiser. 

Issue Description - Text that pulls from the Issue Description field in your dashboard of each available issue and appears in the App Cover Gallery after clicking the "i" icon on an issue's cover. The issue description can be used to promote each new issue to the reader.

Launch Image - When the system launches an application, it temporarily displays this static image on the screen. The purpose of this image is to give the user immediate feedback that the application launched, but it also gives your application time to initialize itself and prepare its initial set of views for display. Once your application is ready to run, the system removes the image and displays your application’s windows and views.

Login only - Feature available for use by publishers that wish to sell content externally (outside of the app) and only grant access In App via login. There can be no button or link within the app directing users to an external website that sells subscriptions.

Media Deck - Featuer that displays URL, text article, audio and video content side-by-side with publication replica page.

"New" ribbon - Highlights unopened issues.

Non-consumable - Products that are purchased only once by a particular user and are available forever. To access purchased content on multiple devices or platforms, it is strongly recommened that the user creates login credentials upon purchase.

Offline multimedia - Includes multimedia files in download. Will increase file size and download items.

Orientation lock - Feature that locks the viewed design to portrait or landscape only viewing. (Manually rotating the device does not change the perspective to the reader). Replica page view will limit the viewer to single page view when in portrait orientation. By default, this feature disabled; allowing the user to view the content according to their preference.

Product - Any feature that you want to sell in your application’s store.

Promotional Graphic - Used in various locations of Android Market. For example, the Promo Graphic will appear at the top of the application’s Details page in Android Market.

Purchase Method - The context where this subscription may be purchased:

  • Web - Online through our default web subscription service. Note: This option should not be selected for subscriptions covering issues and publications available through an Apple iOS App
  • None - Not presented as an option for purchase for a reader.
  • iTunes - Available only as an option for purchase through iTunes in an Apple iOS App.
  • Amazon - Available only as an option for purchase through Amazon in an Amazon App.
  • Google Play - Available only as an option for purchase through Google in a Google App.

Right-to-left page flipping - When enabled, this feature reverses the standard page direction to advance the folio from right to left. By default this feature is disabled. 

Seamless sizing - (no gap between page and border of application) based on pdf dimensions of 1004 x 768 pixels. Available on iPad iOS App version 2.2 only.

Support URL - The support website provided for users that have questions regarding the application.

Targeted links - Links to other apps within the App store. Link directly to Safari (bypass the Media Deck). Requires the removal of "http" or "https" from a url link.

View Online - View the latest revisions of your issues hosted online.